Team spirit on the international stage

Viessmann has sponsored many athletes and teams since 1993. This means we have been able to make it onto the stage of international competitions and into the hearts of consumers.

Sports sponsoring

Athletes as brand ambassadors

Viessmann recognized the potential of sports sponsoring and the importance of athletes as brand ambassadors way back in the early 1990s. Commitment, willingness to accept responsibility, and teamwork are fundamental aspects of our corporate culture. We support athletes, officials, and associations. We see great value in promoting young talent.

Sponsoring of Winter Sports

It all started with Georg Hackl

What started as a partnership in luge and with individual top athletes, such as luge athlete Georg Hackl, now reaches far and wide. Viessmann is currently involved in many winter sports, including ski jumping, biathlon, cross-country skiing, and Nordic combined.

Viessmann Wintersport Sponsoring
Selection Shop

Top accessories for sports enthusiasts

Do you love winter sports? Or do you exercise in your spare time? From functional shirts to Bluetooth headphones and upcycled bags, our online store Viessmann Selection offers top-quality fan and sports items in a Viessmann design.

Viessmann Selection Shop
Partnership with FC Bayern

What unites us

Soccer goes beyond our roots, religion, and skin color to unite us. Diversity is a key driver of Viessmann’s corporate culture. Our global partnership with FC Bayern Munich is a win-win situation for the team and our company.

More about the partnership
Viessmann Winter Sports Team

Introducing our athletes

Viessmann and winter sports just belong together. Our partnership spans five disciplines, from young talents and top athletes to the coaching and support staff. Find out more about our athletes, their successes and what is important to them here!

Our Athletes
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